IN THE DIGITAL AGE, IT’S TIME TO CREATE A PHOTO ALBUM
- Jessica Lily Davies
- Jun 5
- 2 min read
We live in a time where everything is stored on a screen, our memories, our milestones, our most meaningful moments. And while digital has its place, there's something grounding about holding your photographs in your hands, within a photo album.
I know this first hand. I’ve been married for seven years, and yet it took us four of those to finally print our wedding photos into a photo album. Four years! Why the delay? Life, of course. But also, I just didn’t love the options available. So many photo albums felt dated or too traditional, something you’d tuck away in a cupboard and forget about, not something you'd want proudly displayed in your home.
That experience stayed with me. It made me realise that I didn’t want that for my couples. I wanted to offer something they’d actually be excited to create and even more excited to live with. A keepsake that felt modern, elevated, and intentional. Something that wasn’t just a photo album, but a piece of art.
That’s when Heirloom was born.


More and more, I’m seeing a shift, a quiet return to print. There’s a growing appreciation for the tangible, for the joy of flipping through pages filled with memories. And I couldn’t love that more.
So if you’ve been sitting on a hard drive full of wedding photos, I get it. But maybe now’s the time to turn them into something lasting, something you can see, touch, and treasure. A beautiful photo album that won’t be hidden away, but proudly on show for years to come.
Because in the digital age, it’s time to print.

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